English
Español
Français
Italiano
Nederlands
Polski
Português
Türkçe
Română
Information
A free WebSite, at what price?
Many website publishers offer the possibility of creating a free version of your website – but is the free version as attractive as the paid version? The answer is no. The advertising added in the free version is far too visible, one in the footer of the site and a button at the top right […]
Improve your local ranking on Google
What is a ranking? Local results appear for people who search for businesses. You can improve your business’s local ranking by using Google Business. Can’t find your business? Improve your info. Providing and updating business information in ‘Google Business’ can help your business’s local ranking on Google. Enter complete data Local results favor the most relevant […]
PIXEL Facebook, necessary?
The Facebook pixel is a tracker, which placed on your website will allow you to follow the actions of the people who visit it. The Pixel is a cookie and falls within the scope of the European GDPR regulation. The Facebook pixel, which aims to target Internet users who may be interested in the products […]
How I use ‘Google Trends’
Google Trends is a statistical analysis service for the most used keywords on Google. It is enough to separate each of the terms to be analyzed with a comma. The application then returns a graph presenting a curve by keyword. The comparison of trends is immediately usable in the choice of words for your website. […]
Natural referencing of corporate videos
The duration of viewing Google is not concerned with your videos or their length, but rather with the duration of viewing of the video. If the video captures the attention of your visitors then the SEO will be high. Content analysis Google is unable to analyze images. The written transcription can be analyzed by keywords. […]
GDPR: General Data Protection Regulation
The GDPR, known by the abbreviation “GDPR” for “General Data Protection Regulation”, introduces new rules on the protection of personal data for the processing of data carried out within the framework of the activities of an establishment on the European Union (EU) territory. WHO MUST COMPLY WITH THE GDPR? All businesses handling personal data concerning […]
Claim your company on Google Business
How to claim it? It’s possible your business already exists on Google, or you might need to add it from scratch— either way, it’s easy to get it sorted with Google My Business. Is it free?
Find a suitable technical partner
A crucial step to success is the choice of a suitable technical partner. In other words, someone who can set up and develop your webshop. The Internet offers many packages for starting a webshop yourself. It’s entirely possible if you have experience in e-commerce and rather limited ambitions. The downside of these packages is that […]
SEO: How to find keywords?
Keywords on the forums What makes it possible to detect very interesting keywords. Discussion forums are a great way to find out what words people are actually using in their daily discussions. Do you have to read all discussion forums to stay up to date? No. Here is a very simple way to do this […]
The essentials of an online store
Create a page for each product You should create a page for each item, with photos, variations and a clear description, to better imagine what your product looks like. Share customer reviews Consumers trust online comments as much as personal recommendations. So you have to offer a place for your customers to express themselves. Customer […]
Before starting a WebShop …
Establish your electronic business plan How important is an electronic business plan for a webshop. This approach makes you think about aspects that you would not have thought of otherwise. Always keep it handy so you can refer to it at all times. A good electronic business plan usually consists of the following parts: Summary: […]
Why choose .brussels
.brussels is the ideal domain name for companies, organizations, administrations and entrepreneurs who want to associate their name with that of Brussels. International influence Brussels is the administrative center of Europe. Take advantage of the international character of your brand or company. Link with the Brussels community With a .brussels domain name, traders, organizations, committees […]
Free images for your digital communication
If you want to use an image, always check the Creative Commons (CC) license to which the image is subject. Unplash Pixabay Burst Pexels Since you can’t always go to a photo shoot at the other end of the earth, free and royalty-free image sites are of great help. Use and abuse? Above all, Google […]
The goal of SEO optimization is to improve your site’s rankings in search results